Friday, August 1, 2008

MLM LEADERS = CORPORATE LEADERS ?


Jack Welch of GE

There are all kinds of assumptions about the secret formula of generating millions of dollars in business turnovers and profits.

But like any other open secrets for success, success is a science executed with finesse bordering on art. The maestro would no doubt made it appear almost magical. That explains why CEOs like Jack Welch are paid millions a year to spearhead the company's business to the promised land.

So what is it then?

Why DID SUCCESSFUL NETWORKERS fail AS CORPORATE MLM LEAEDRS?

Theoritically speaking, successful networkers should be successful MLM Corporate Managers or CEOs.

WERE THEY TRUE LEADERS?
We could overlook the fact that successful networkers are not necesarily successful REAL leaders. They could be successful due to timing such as bad economic times where people are desperately looking for opportunities to make some extra dollars and ready to take the plunge the moment something comes along.

It could be some products very revolutionary in delivering the results or outcome. It could be the marketing plan, something out of this world for that moment in time.

It could be so many things that catapults some one into financial stratosphere of wealth creation.

And so, the world assumes this great guy is a great leader.


THE TRUTH.

It could just be total hype. Someone making so much money within a few days in business, not knowing that great guy buys up everything just to show the 'huge income gotten within a few days in business' and later on used his income statement as testimonial. And of coz as the everybody flocks in,the bigger, the faster his income would be.

If these are the basis that makes a leader a leader, then he is going to fail in leading the corporate aspects of an MLM company.
For he just does not understand what it takes to build a proper network based on sound proper business practice.


ALL ABOUT PEOPLE AND THEIR LIFE, DREAMS AND ASPIRATIONS
At the end of the day, one cannot but fail to appreciate, building a successful business is all about leadership focussing on the human aspect of the business as networks are essentially people with emotions and feelings.

Marketing plan, products, technical support are all but just the vehicle required to make these masses of people grow their vision and perceptions on life.

In MLM, people's vision, dreams, apirations are basics of growing huge networks which generating business turnovers.

No smart company would ever overlook the human aspects of network marketing. Getting them in, and more importantly, making them stay to grow the business.

It is not purely the products, marketing plan or hype. It is always the total package.

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